Saturday, February 26, 2005
Thursday, February 24, 2005
Tuesday, February 22, 2005
Friday, February 18, 2005
Sunday, February 13, 2005
The Grammys - Flat and embarrassing?
Friday, February 11, 2005
The Keener Podcast - 2/13/05
Wednesday, February 09, 2005
New Thing - Old News
You may not have heard it here first, but you definitely heard it here way before USA Today figured out that Podcasting is the next Internet wave. How it breaks is still anybodies guess.
One topic we that quickly came up on the first edition of the Spartan Podcast, is the continuing exodus of younger listeners from Radio to Internet delivered content. Some are incredulous that it's Microsoft and not Apple that is touting the genre, while others believe that the company Steve Jobs built has "sold it's soul" to the music industry and has nothing to gain by promoting something that is doing it's viral thing no matter what. ASCAP and BMI are on the bandwagon, issuing podcast licenses and word has it that Sound Exchange isn't far behind. Chris McIntyre's PodcastAlley.com is suddenly one of the most popular stops on the web and guys like Todd Cochrane at Geek News Central are getting paid for their pontifications. And then, there is the cryptic post on Dave Winer's Scripting News site:
"Since I'm not pursuing a podcasting business with Adam Curry, he's going to move his sites off my servers, on or before the end of this month."
Have the two fathers of the concept had a falling out? One guess. It probably has to do with money.
And that's the $64 million dollar question. When I discussed podcasting with a friend who is a senior strategy executive at one of the country's biggest media companies, he said that his people still haven't figured out how to make money with it. "Downloads don't necessarily mean listeners," he warns.
Which seems to bring us full circle to the ongoing discussion at Keener13.com about what makes good radio. It seems to us that compelling content will get listeners no matter what the platform. Like em or not, Dawn and Drew are compelling to the twenty some thousand people who regularly download their version of Ozzie and Harriet on Crack. Brian Ibbott's Coverville strikes a chord with folks who like their classic rock in different wrappers. And if our download stats are any indication, at least a few of you find some value in your regular dose of the Keener13 Podcast.
Content is the key. It's the holy grail, that moving target that is constantly changing with the unpredictable winds of the public taste. It turns out that Mcluhan had it backwards: the message is the medium. Figure out how to consistently connect with an audience, any audience, and no matter what your platform, sooner or later you have a business model. Nellie Knorr figured that out in the cool Fall of 1963 and changed the definition of Detroit radio. Podcasters are on the verge of doing the same thing.
Indecent Exposure
Tuesday, February 08, 2005
The Spartan Podcast
Monday, February 07, 2005
Internet Radio coming back into vogue?
Sunday, February 06, 2005
Super Bowl Ads
Friday, February 04, 2005
The "Last" Detroit Radio Reunion 9/24/05
So Long Dean Wormer
Keener Podcast - 2/5/05
Thursday, February 03, 2005
Paul's Super Bowl Appearance Triggers Keener Memories
My daughter called me yesterday afternoon. She is an account exec at WJXT-TV in Jacksonville and, like everyone else who has any remote connection to the media, has been shanghaied into on-air duty during Super Bowl week. "Paul McCartney was sighted at EndoXo last night," she told me. Endo is one of the hipper bistros in J-ville and rumor has it that the Beatle is staying at nearby Amilia Island as he preps for his half time appearance on Sunday.
But is it really him? At time like this, the old Paul-Is-Dead rumors resurface, and the stories of how WKNR was involved also pop up. Several months ago, we were contacted by a Dutch film crew who is producing the latest documentary on the most famous of Beatle urban legends. They wanted to connect with the indomitable Russ Gibb and meet up with Tom Zarski, the EMU student who's call to Russ on WKNR-FM triggered the amplification of the story to the national stage. Last week, the docu-journalists made the trek to Dearborn to interview Russ. Rock journalist Susan Whitall was there to capture the event for the Detroit News.
The best telling of the tale is certainly Andru Reeve's meticulously researched book: Turn Me On Dead Man - The Beatles and the Paul McCartney Death Hoax, available on line from Authorhouse. In it, he explores every nuance of the web of clues and personalities, including the erie connection that the late Terry Knight seems to have to the affair. Listen to our November 13, 2004 podcast for the story.
The attention Russ gets from all of this used to be an inconvenience, he unlisted his phone number because of all the curious calls he got. Today he's bemused about the continuing interest in this Beatle bit, telling Susan, "I think there's a universal intelligence, a connection to everything," says Gibb, sounding once again like his 1969, underground DJ self. "Certain things trigger molecular structures to change. I think there's a reason, but I don't know what the reason is."
Classic Russ.


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